The 7th SME Research Colloquium

Event Date: 
Friday, November 16, 2018 -
15:0016:00

The 7th SME Research Colloquium by Prof. Vinita Krishna

Abstract:

“Moving Beyond the Concept of ‘Rembrandts in the Attic’: Importance of Patent Data in Business"

Patent data (the classic proxy for innovation) have been largely used in economics research though less so in management research. This discussion focuses on the use of patent data in business research. Deemed as repositories of information by scholars, patents have been subject to empirical research to draw insights on open innovation practice and the methods for intellectual property valuation. This research offers partial solutions for firms while facing the challenges in market-based approach to IP valuation. How emerging software like PLS can be used for designing patent-based valuation model, would also feature in the discussion.

Friday 16, Nov 2018
03:00 PM - 04:00 PM
[B219] at Shiv Nadar University

Directions