Non-Latin Typography & Type Design
Cognitive Studies in Visual Design
New Media Technology and Design
? 2019 Ph.D. in Design IIT Guwahati
? 2013 MDes IIT Guwahati
? 2011 BVA University of Calcutta
07/18 ? Present
Department of Design, School of Humanities and Social Sciences, Shiv Nadar University, Delhi-NCR
1. Subhajit Chandra, Udaya Kumar D., The Role of Letter Anatomy in Type Design: An Eye-Tracking Study of Bengali Letters, Smart Innovation, Systems and Technologies, vol 221, 2021. DOI - https://doi.org/10.1007/978-981-16-0041-8_1
2. Lakshya Gaur and Subhajit Chandra, Product Semantics: The Emotional Design Language, Smart Innovation, Systems and Technologies, vol 221, 2021. DOI - https://doi.org/10.1007/978-981-16-0041-8_50
3. Subhajit Chandra, Prasad Bokil and Udaya Kumar D., Legibility: Same for All Scripts!, Smart Innovation, Systems and Technologies. vol 66, pp. 833-843, 2017. DOI - https://doi.org/10.1007/978-981-10-3521-0_71
1. Subhajit Chandra, Indian Typefaces in Digital Platforms: Issues and Challenges. Advances in Design and Digital Communication, Digicom 2020, Springer Series in Design and Innovation, vol 12. Springer, Cham. ISBN: 978-3-030-61671-7.
2. Shahid, M., Dey, S., Chandra, S., Srivastave, A., Yadav, A. K., Bora, S., Rani, P., Chakraborti, D. (2018). Number Plate Design for Bicycles: An Approach from Aesthetic and Ergonomic Perspective, Ergonomics in Caring for People, Springer, 2018, ISBN: 978-981-10-4980-4
3. Subhajit Chandra, Prasad Bokil, Udaya Kumar D., Anatomy of Bengali Letterforms: A Semiotic Study. ICoRD?15 ? Research into Design Across Boundaries. 1, Springer India, 2015, ISBN: 978-81-322-2232-3
1. One-week invited talk on ?Introduction to Aesthetics? at NID Andhra Pradesh between 19th to 24th September 2022.
2. One day talk on Typography - 'Let's Talk Typography' organised by IDA - India Design Academy on September 19, 2020.
3. Two days Typography Workshop (September 5-6, 2020) on 'Fundamentals of Typography' at School of Design, University of Petroleum and Energy Studies, Dehradun.
1. Title - Bilingual Branding: Redesigning of Brand Identity, PI - Subhajit Chandra, Consultancy Agency - Khemka Global Infrastructure Pvt. Ltd., Amount - Rs. 1,22,720/-, Duration - 1 Year